On 10th September 2015, Beta Futures will be launching our brand new Master Classes.
We thought this week’s blog would be a great opportunity to learn more about Mike Monk, our Sales and Marketing Consultant, from Monk Franchising who will be running some of the classes.
Mike started his career in sales and marketing 38 years ago. He feels that the buzz from securing new business never fades. Aged 15 he knew that he wanted to go into sales. At this young age he worked in an office equipment showroom every Saturday in Brighton. On his second Saturday he had sold two machines, this confirmed his love of sales and that he was in fact “pretty good at it.”
He then entered the fashion and clothing market, working as an agent for 4 companies in London for 4 years. This lead to Mike being head hunted for a printed T-shirt company. He decided to become an agent as he wasn’t sure about this path. Within a year he became a Sales Director and within 5 years took the company’s turnover from £200k to £6 million, also expanding into Germany, France, Holland and Greece.
Mike then moved to a sourcing company, winning a well-known Golf Competition contract worth 6 figures.
After 2 years with this company, Mike decided to start up his own business. Unfortunately this company failed – the lessons learnt from this were invaluable. “The timing was wrong. It taught me to never completely rely on the banks and that overheads must always be kept under control. Cash flow is critically important too.” The best piece of business advice Mike had ever received (from a multimillionaire) was; “Turnover is vanity, profit is sanity”.
Mike then set up Monk Marketing, 12 years ago, and went on to franchise this a few years later. Monk Marketing works with clients such as Intercontinental Hotels and Costain Construction and recently secured a contract with Intercontinental New York through recommendation from the London hotel.
Mike’s advice to others is that if you’re in business working for yourself, you should enjoy it.
In his spare time he enjoys golf, tennis and soccer. He also likes to go out to eat and socialising, as well as having a BBQ in the sunshine. But most importantly he loves to spend time with his family and claims that his biggest life achievement was having his first child.
Beta Futures is excited to be working with Mike and is looking forward to launching the new Master Classes. Mike is hoping that attendees of the classes will leave the sessions feeling energised and will have gained a new insight into how they can run their business.
If you want to learn more about Beta Futures’ Master Classes and wish to attend the launch, send an email to firstname.lastname@example.org.